Hand-offs, handled.
Judgment's Yours.JJuuddggmmeenntt''ss YYoouurrss..
Judgment's Yours.JJuuddggmmeenntt''ss YYoouurrss..
Judgment's Yours.JJuuddggmmeenntt''ss YYoouurrss..
NULO clears the copy-paste and chasing between your tools. A person still approves what goes out.
PUBLIC BETA · V1.2





4.8 / 5
Running at
1,200+ ops teams
plugs nulo into
gpt codex
claude code
cursor
lovable
Between your tools,
Between your tools,
not instead of them.
not instead of them.
[ WHY NULO ]
Fewer hand-offs.
Fewer hand-offs.
Fewer hand-offs.
Fewer follow-ups.
Fewer follow-ups.
Fewer follow-ups.
MON
TUE
WED
01 — ONE NEW LEAD, BEFORE NULO
14 manual steps across 5 tools
3 days
3 days
Copy the form into the CRM
Copy the form into the CRM
Look up who owns the region
Look up who owns the region
Ping the owner on chat
Ping the owner on chat
WAITING ON A REPLY
Chase the follow-up two days later
Chase the follow-up two days later
Update the tracking spreadsheet
Update the tracking spreadsheet
Copy the form into the CRM
Look up who owns the region
Ping the owner on chat
Chase the follow-up two days later
Update the tracking spreadsheet
MON
TUE
WED
01 — ONE NEW LEAD, BEFORE NULO
14 manual steps across 5 tools
3 days
Copy the form into the CRM
Look up who owns the region
Ping the owner on chat
WAITING ON A REPLY
Chase the follow-up two days later
Update the tracking spreadsheet
Copy the form into the CRM
Look up who owns the region
Ping the owner on chat
Chase the follow-up two days later
Update the tracking spreadsheet
WITH NULO — 1 DECISION LEFT FOR A PERSON
0:00
Captured and cleaned automatically
0:40
Matched to the right owner
1:10
Owner notified with full context
1:20
Follow-up scheduled on its own
3:55
Your call: approve the deal terms
The rest of the week is yours.
The rest of the week is yours.
4 minutes
4 minutes
WITH NULO — 1 DECISION LEFT FOR A PERSON
0:00
Captured and cleaned automatically
0:40
Matched to the right owner
1:10
Owner notified with full context
1:20
Follow-up scheduled on its own
3:55
Your call: approve the deal terms
The rest of the week is yours.
4 minutes
02 — ROUTES ITSELF
Rules in plain language
Write “send refunds over $500 to Finance” and NULO follows it. No flowchart builder, no code.
PLAIN RULES
NO FLOWCHARTS
03 — CHECKS ITS WORK
Nothing ships unchecked
Every output is tested against your rules and held for a person when it doesn’t pass.
BUILT-IN QA
AUDIT LOG
02 — ROUTES ITSELF
Rules in plain language
Write “send refunds over $500 to Finance” and NULO follows it. No flowchart builder, no code.
PLAIN RULES
NO FLOWCHARTS
03 — CHECKS ITS WORK
Nothing ships unchecked
Every output is tested against your rules and held for a person when it doesn’t pass.
BUILT-IN QA
AUDIT LOG
[ PROCESS ]
Four steps.
Four steps.
Four steps.
Zero busywork.
Zero busywork.
Zero busywork.
Connect
STEP 01
Link the tools you already use with a one-click sign-in.
Describe
STEP 02
Write what “done” looks like for each workflow, in plain language.
Run
STEP 03
NULO reads, routes and updates records on its own, around the clock.
Approve
STEP 04
Review anything important before it leaves the building.
Connect
STEP 01
Link the tools you already use with a one-click sign-in.
Describe
STEP 02
Write what “done” looks like for each workflow, in plain language.
Run
STEP 03
NULO reads, routes and updates records on its own, around the clock.
Approve
STEP 04
Review anything important before it leaves the building.
[ RESULTS ]
Measured in hours,
Measured in hours,
Measured in hours,
not in hype.
not in hype.
not in hype.
HOW WE MEASURE
Averages from 140 beta teams after 90 days on NULO, compared with the four weeks before they switched it on.
HOW WE MEASURE
Averages from 140 beta teams after 90 days on NULO, compared with the four weeks before they switched it on.
3,100 hrs1,000 hrs
3,100 hrs1,000 hrs
Saved per person, weekly
3,100 hrs1,000 hrs
Saved per person, weekly
3,100%1,000%
3,100%1,000%
Fewer manual steps
3,100%1,000%
Fewer manual steps
<3,100s<1,000s
<3,100s<1,000s
Average run time
<3,100s<1,000s
Average run time
3,100%1,000%
3,100%1,000%
Approved on first review
3,100%1,000%
Approved on first review
MANUAL STEPS PER WEEK — ONE 12-PERSON OPS TEAM
WEEK 12: 0
WEEK 1
WEEK 6
WEEK 12
MANUAL STEPS PER WEEK — ONE 12-PERSON OPS TEAM
WEEK 12: 0
WEEK 1
WEEK 6
WEEK 12
[ CUSTOMERS ]
Teams that stopped
Teams that stopped
Teams that stopped
chasing hand-offs.
chasing hand-offs.
chasing hand-offs.
Lumenpath
Weekly reporting used to eat a full afternoon. NULO drafts it before standup now, and we just check the numbers.
Priya Raman
Head of Operations

Halden & Co
Lead routing went from a shared inbox and good intentions to under five minutes, every single time.
Marcus Feld
Revenue Ops Lead

Tiwasse Health
The review step is what sold us. Nothing reaches a patient-facing inbox until someone on the team signs off.
Sofia Marin
Support Director

Brightlane
Setup took one meeting. We connected our CRM and help desk and had two workflows live by lunch.
Daniel Okafor
COO

Kestrel Labs
Invoice approvals went from four days to same-day, without adding a single person to finance.
Hana Sato
Finance Manager

Lumenpath
Weekly reporting used to eat a full afternoon. NULO drafts it before standup now, and we just check the numbers.
Priya Raman
Head of Operations

Halden & Co
Lead routing went from a shared inbox and good intentions to under five minutes, every single time.
Marcus Feld
Revenue Ops Lead

Tiwasse Health
The review step is what sold us. Nothing reaches a patient-facing inbox until someone on the team signs off.
Sofia Marin
Support Director

Brightlane
Setup took one meeting. We connected our CRM and help desk and had two workflows live by lunch.
Daniel Okafor
COO

Kestrel Labs
Invoice approvals went from four days to same-day, without adding a single person to finance.
Hana Sato
Finance Manager

[ SETUP ]
Live in fifteen minutes.
Live in fifteen minutes.
Live in fifteen minutes.
No engineering ticket.
No engineering ticket.
No engineering ticket.
Connect a tool
one-click sign-in, read-only by default
Pick a workflow
start from a template or describe your own
Switch it on
watch the first runs, then let it go
STEP 1 OF 3 · CONNECT
NULO
Connect your tools
SEARCH 120+ INTEGRATIONS
CRM
SALES PIPELINE
CONNECTED
Help desk
SUPPORT TICKETS
CONNECTED
Team chat
NOTIFICATIONS
CONNECTED
Billing
INVOICES
CONNECT →
Shared docs
REPORTS
CONNECT →
STEP 1 OF 3 · CONNECT
NULO
Connect your tools
SEARCH 120+ INTEGRATIONS
CRM
SALES PIPELINE
CONNECTED
Help desk
SUPPORT TICKETS
CONNECTED
Team chat
NOTIFICATIONS
CONNECTED
Billing
INVOICES
CONNECT →
Shared docs
REPORTS
CONNECT →
STEP 2 OF 3 · WORKFLOW
NULO
Start from a template
SELECTED
Route inbound leads
TEMPLATE
Triage support tickets
TEMPLATE
Approve invoices
TEMPLATE
Weekly ops report
OR DESCRIBE YOUR OWN
Send refunds over $500 to Finance for approval
↵ SAVE
STEP 2 OF 3 · WORKFLOW
NULO
Start from a template
SELECTED
Route inbound leads
TEMPLATE
Triage support tickets
TEMPLATE
Approve invoices
TEMPLATE
Weekly ops report
OR DESCRIBE YOUR OWN
Send refunds over $500 to Finance for approval
↵ SAVE
STEP 3 OF 3 · GO LIVE
NULO
Lead routing
Review the first 10 runs before they go out
● LIVE
Run #1042
0.8S
ROUTED
Run #1041
1.1S
ROUTED
Run #1040
0.9S
NEEDS YOU
Run #1039
0.7S
ROUTED
STEP 3 OF 3 · GO LIVE
NULO
Lead routing
Review the first 10 runs before they go out
● LIVE
Run #1042
0.8S
ROUTED
Run #1041
1.1S
ROUTED
Run #1040
0.9S
NEEDS YOU
Run #1039
0.7S
ROUTED
[ PRICING ]
Free to start.
Free to start.
Free to start.
Pay per run, not per seat.
Pay per run, not per seat.
Pay per run, not per seat.
monthly
yearly
Everything you need to start:
1 active workflow
500 runs per month
3 connected tools
Human review steps
7-day run history
Community support
Email notifications
Everything in Starter, plus:
Unlimited workflows
10,000 runs per month
Unlimited connected tools
Conditional routing rules
90-day run history
Shared team workspace
Priority email support
ENTERPRISE
For organisations that need SSO, audit trails, custom volume and an SLA.
Custom
Everything in Team, plus:
Custom run volume
SSO and SCIM provisioning
Audit log export
Data residency options
99.9% uptime SLA
Dedicated success manager
Onboarding workshops
monthly
yearly
Everything you need to start:
1 active workflow
500 runs per month
3 connected tools
Human review steps
7-day run history
Community support
Email notifications
Everything in Starter, plus:
Unlimited workflows
10,000 runs per month
Unlimited connected tools
Conditional routing rules
90-day run history
Shared team workspace
Priority email support
ENTERPRISE
For organisations that need SSO, audit trails, custom volume and an SLA.
Custom
Everything in Team, plus:
Custom run volume
SSO and SCIM provisioning
Audit log export
Data residency options
99.9% uptime SLA
Dedicated success manager
Onboarding workshops
[ FAQ ]
Questions,
Questions,
Questions,
answered plainly.
answered plainly.
answered plainly.
nulo.support@email.com
nulo.support@email.com
What exactly does NULO automate?
The repetitive steps between your tools: copying data from forms and emails into your systems, routing requests to the right person, chasing approvals and sending follow-ups. You decide which steps run on their own and which wait for a person.
Which tools does it connect to?
Popular CRMs, help desks, project management, docs and messaging tools, plus AI coding tools like Claude Code, Cursor and Codex. Each connection is a one-click sign-in, and you choose exactly what NULO can read and change.
How is my data handled?
NULO only touches the data you grant per connection. Everything is encrypted in transit and at rest, every action is logged, and you can revoke access at any time.
What happens if NULO makes a mistake?
Add a review step to any workflow and nothing goes out until someone approves it. Every run keeps a full history, so you can see exactly what happened and undo it.
Do I need engineering help to set it up?
No. Most teams connect a tool and turn on their first workflow in under fifteen minutes. An API and CLI are there if your developers want them.
How does usage-based pricing work?
You pay for completed workflow runs, not seats. Invite your whole team for free — failed or cancelled runs are never billed.
What exactly does NULO automate?
The repetitive steps between your tools: copying data from forms and emails into your systems, routing requests to the right person, chasing approvals and sending follow-ups. You decide which steps run on their own and which wait for a person.
Which tools does it connect to?
Popular CRMs, help desks, project management, docs and messaging tools, plus AI coding tools like Claude Code, Cursor and Codex. Each connection is a one-click sign-in, and you choose exactly what NULO can read and change.
How is my data handled?
NULO only touches the data you grant per connection. Everything is encrypted in transit and at rest, every action is logged, and you can revoke access at any time.
What happens if NULO makes a mistake?
Add a review step to any workflow and nothing goes out until someone approves it. Every run keeps a full history, so you can see exactly what happened and undo it.
Do I need engineering help to set it up?
No. Most teams connect a tool and turn on their first workflow in under fifteen minutes. An API and CLI are there if your developers want them.
How does usage-based pricing work?
You pay for completed workflow runs, not seats. Invite your whole team for free — failed or cancelled runs are never billed.
[ JOURNAL ]
Notes on automating
Notes on automating
Notes on automating
the boring parts.
the boring parts.
the boring parts.
Automate the busywork · keep the judgment //
Automate the busywork · keep the judgment //
Automate the busywork · keep the judgment //
Automate the busywork · keep the judgment //
Get NULO Dispatch
One Email a MonthOOnnee EEmmaaiill aa MMoonntthh
New features, workflow templates and what we learned shipping them. No fluff, unsubscribe anytime.

Get NULO Dispatch
One Email a MonthOOnnee EEmmaaiill aa MMoonntthh
New features, workflow templates and what we learned shipping them. No fluff, unsubscribe anytime.

Get NULO Dispatch
One Email a MonthOOnnee EEmmaaiill aa MMoonntthh
New features, workflow templates and what we learned shipping them. No fluff, unsubscribe anytime.

Automate the busywork · keep the judgment //
Automate the busywork · keep the judgment //
Automate the busywork · keep the judgment //
Automate the busywork · keep the judgment //

Get NULO Template
Get NULO Template
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